Cambridge University Press & Assessment commissioned me to create a series of animated videos for the re-launch of their English Language Teaching website. The new platform allowed teachers to personalise their experience, and I developed website-inspired story cards to showcase its online resources and customisation features. Six videos were produced in various lengths and aspect ratios, including a 9:16 storyboard designed for Instagram Stories.
Simple, fun animations—such as ‘liking’ interactions helped bring the customisation aspect to life. The result was a set of vibrant, engaging videos that successfully captured the essence of the platform.
Client feedback
“You’ve done such a fantastic job of these, it’s really appreciated - especially when the site wasn’t even completed. You’ve made it look fun and engaging!”
— Sarah, Cambridge University Press & Assessment
